A feature written by Erin Cabrey. Find the original article published by Retail Brew here. Lori Schafer is CEO of Digital Wave Technology, an AI-powered platform which helps brands and retailers boost their omnichannel growth. How would you describe your … Read More
Author Archives: Tori Hamilton
Lori Schafer in RIS News: PXM Is Misunderstood – Debunking 3 Common Misconceptions
An article written by Digital Wave Technology’s CEO, Lori Schafer. Find the original article published by RIS News here. The retail landscape has undergone a seismic transformation in the last two decades. Gone are the days of plain product detail … Read More
From Words to Wonders: AI/GenAI’s Creative Genius in Consumer Advertising
When it comes to consumer advertising, the influence of Artificial Intelligence (AI), including Generative AI (GenAI), is full of potential. As marketers try to stay innovative and engaging, AI/GenAI has become the silent partner that brings speed and fresh insight … Read More
AI-Driven SEO: Transforming Product Visibility
In the dynamic realm of digital commerce, mastering search engine optimization changes the game for businesses seeking to rise above the online cacophony. As consumers navigate an ever-expanding sea of products, the visibility of your offerings hinges on strategic SEO … Read More
Donna McGuckin in Consumer Goods Technology: Making the Most of Generative AI
An article written by Digital Wave Technology’s VP, Customer Advisory, Donna McGuckin. Find the original article published by Consumer Goods Technology here. Making the Most of Generative AI Even With Limited Technical Teams Have you ever tried to implement a … Read More
RETHINK Retail Recognizes Lori Schafer and Sandy DeFelice of Digital Wave Technology as Top Retail Experts of 2024
The award highlights how both executives have supported retail and consumer packaged goods (CPG) companies as they accelerate AI-driven industry transformation. PONTE VEDRA, Fla. (BUSINESS WIRE) Jan. 11, 2023 – Digital Wave Technology, provider of the Digital Wave ONE Platform … Read More
Lori Schafer to Speak at FMI Midwinter 2024 on AI and Supply Chain
PONTE VEDRA, FL, USA, January 12, 2024—Digital Wave Technology CEO Lori Schafer will be a featured panelist at the 2024 FMI Midwinter, shedding light on “AI Developments and Impacts: Improving Supply Chain Efficiency and Sustainability.” Ms. Schafer’s participation underscores Digital … Read More
Generative AI and Its Transformative Potential for Customer Industries
Generative AI has reached a level of maturity and accessibility that allows consumer industries to leverage its transformative potential. With generative AI, organizations can harness the power of AI models to generate human-like text, code, images, videos, audio, and more. … Read More
Digital Wave Technology CEO Lori Schafer Honored in RIS News 2023 “Influentials: Top Movers and Shakers in Retail”
PONTE VEDRA, Fla.–(BUSINESS WIRE)–Digital Wave Technology, provider of the Digital Wave ONE Platform that unites the entire omnichannel product journey, today announced that CEO Lori Schafer was selected for the “Influentials: Top Movers and Shakers in Retail” list from RIS News. … Read More
2023 Top Movers and Shakers in Retail: Lori Schafer
PONTE VEDRA, FL, USA, November 1, 2023 – Lori Schafer, CEO of Digital Wave Technology, has been featured in this year’s edition of “Influentials: Top Movers and Shakers in Retail 2023” list published by RIS News. Lori is recognized for … Read More