Headless Commerce — MS

Headless Commerce

Headless Commerce creates personalized shopping experiences across digital channels.​

What is Headless Commerce?

Headless commerce is a strategy and architecture designed to separate what consumers see (via the “front-end”) with where the data lives and transactions occur (in the “back-end”).

When a consumer visits a site or launches an app, what is presented to them can truly be dynamic, based on who they are and what they are interested in.

Digital Wave Headless Commerce simplifies managing e-commerce sites, including managing categories, navigation, products, assets, Product Listing Page layouts, Product Detail Page layout, and more.

3-4 Digital Wave DAM Benefits

imac showing Digital Wave Platform's UI

Improves organization of media assets

  • Allows easy, real-time access to media
  • Reduces amount of lost data
  • Eliminates duplicate files
  • Streamlines collaborative process

Increases efficiency across multiple teams

  • Enables quick search functionality
  • Improves agility when responding to customer and market demands
  • Increases visibility into the reviewing and approving process</li.
  • lEliminates cross-functional silos

Contributes to vibrant product stories

  • Allows for easy repurposing and improvement of well-performing content
  • Aligns brand guidelines and content so ensure up to date, high-quality file versions
  • Guarantees that only approved content is distributed across channels

2-3 solutions to common industry challenges

Amplifies visibility and control over media assets

  • Provides governance and unified standards for storing, organizing, and tagging
  • Limits who can access assets and when they can be accessed
  • Reduces redundant efforts and wasted time working on the same assets

Integrates easily with other tools and technology

    Connects content creation, marketing automation, and other platforms
  • Maximizes IT investment
  • Uses APIs to minimize disruption to existing systems

Product Experience Management (PXM)

Value statement (will pull from PXM page)

Customer and Supplier Portals

Value statement (will pull from Customer and Supplier Portals page)