Digital Wave Product Central
Built for complex environments, designed for ease.
Brands and retailers with many SKUs, vendors, locations, sales channels, geographies, and languages can benefit from Digital Wave Product Central!
With a flexible data model, built-in automation, workflow, collaboration, data governance, and self-service configuration — Digital Wave adapts to and evolves with your business.
Nearly every business process or system within a brand and retailer creates or consumes product data.
Digital Wave is the right partner for digital-first omnichannel success.
Nearly every business process or system within a brand and retailer creates or consumes product data.
Digital Wave is the right partner for digital-first omnichannel success.
Digital Wave Benefits
Faster Time to Market
Leading brands work with Digital Wave to coordinate teams, leverage product data with planning, and market across digital channels.
Attract Shoppers Everywhere
Leading brands work with Digital Wave to coordinate teams, leverage product data with planning, and market across digital channels.
Quickly Enter New and Grow Existing Markets
Leading brands work with Digital Wave to coordinate teams, leverage product data with planning, and market across digital channels.
Increase Conversions
Leading brands work with Digital Wave to coordinate teams, leverage product data with planning, and market across digital channels.
Product Central Combines:
- Product Experience Management (PXM)
- Product Information Management (PIM)
- Digital Asset Management (DAM)
- Product Master Data Management (PMDM)
- Merchant Solutions
- Supplier Solutions
- Customer / Vendor Portal
- AI / Machine Learning Analytics
Global Reach
Power multiple brands, channel, multi-lingual and collaborate with internal and external resources worldwide.
Collaboration Portals
Customer portal, vendor / supplier portal.
Glue Systems and Processes
Connect all critical systems and business processes that create or consume product data.
Drive SEO
No more broken links ever! Manage SEO for intra-site and Google discoverability.
Workflow and Automation
Drive efficiency, collaboration, auto-attribution and more.
Syndicate Everywhere
E-commerce, mobile, voice, social, print & traditional media.
Digital Assets Centralized
Images, video, documents, audio, all file types and full meta data support.
Built-in Smarts
Provides visibility to the entire product lifecycle, with analytics, AI and machine learning.
PRODUCT CENTRAL RESULTS
15%+ increased conversions
25 Spreadsheets replaced by 4 workflows
200,000 + hours saved
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WHO WE SERVE
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Visual Merchandising with Product Central
Easily Sequence Products on Listing Pages
Visual Sequencing and Digital Space Planning is a breeze with Digital Wave.
Generate PLP page layouts and product sequences via rules, drag and drop, or both. Deliver stellar customer experience through personalized dynamic pages.
Headless Commerce with Product Central
Create personalized shopping experiences across digital channels.
Headless commerce is a strategy and architecture designed to separate what consumers see (via the “front-end”) with where the data lives and transactions occur (in the “back-end”). When a consumer visits a site or launches an app, what is presented to them can truly be dynamic, based on who they are and what they are interested in.
Digital Wave Headless Commerce simplifies managing e-commerce sites, including managing categories, navigation, products, assets, Product Listing Page layouts, Product Detail Page layout, and more!
“Digital Wave workflows and automation makes it easy for businesses with limited resources seem like they have unlimited resources to manage massive amounts of data and assets for publishing on countless channels”
— VP Digital, Tier 1 Retailer
Voice of Customer with Product Central
Smarter product design, development and merchandising
Voice of Customer uses data mining, advanced artificial intelligence and natural language processing algorithms to extract consumer sentiment signals at a product-level, comparing your products with similar competitor products. Use this critical information to feedback into merchandising decision making.
WHO WE SERVE
Retailers
Distributors
Wholesalers
Marketplace Sellers
